Joana Moscoso, PhD

Portugal Business Developer

Joana Moscoso is Portugal’s SSL Business Developer Manager. She is also the co-founder and director of Native Scientist, an award-winning non-profit organisation that promotes ethnic and cultural diversity in education, science and society. She holds a PhD in the field of microbiology from Imperial College London (UK) and she received a prestigious Marie Skłodowska-Curie Postdoctoral Fellowship in 2018.

She is the author of 10+ international peer-reviewed scientific publications. She also has experience in the management of professional associations, as member of the director board of the i3S Postdoctoral Association (Portugal, 2017) and the Association of Portuguese Researchers and Students in the UK (UK, 2012-2014).

Joana has received multiple awards, including the prestigious 2017 MIT Innovator Under 35 distinction from MIT Technology Review. Joana loves spending time with friends around a dinner table. She dreams of having her own restaurant one day.

Get to know Joana

Name a favourite scientist, inventor or researcher and tell us why you like them?

My PhD supervisor, Professor Alain Filloux, is someone I really admire. He was not only a great supervisor, but also a great leader and mentor. With great work ethics, a curious and open mind, he taught me the importance of personal and professional development and good work-life balance.

What do you think is the most interesting area of research for the future? (Yes, it’s broad).

Cellular agriculture. I look forward to the day we can eat a lab-grown hamburger, one that is good for us and for the planet. A nutritious and tasty hamburger, cultivated and distributed sustainably.

Tell us one of your favourite quotes?

Hmmm.... Difficult. It depends a lot on what I am experiencing and reading or watching at the time. I tend to create my own quotes to help me achieve my goals. Usually my favourite quotes instigate a “can-do attitude” and a “things will get better feeling”.

What gadget or piece of technology are you most excited by?

In my lifespan, I am really looking forward to the day where we all can have access to personalised medicine and autonomous non-polluting modes of transportation.

If you could put SSL’s filter in anything, where would you put it?

High-end cuisine gadgets. Not sure what would happen to some foods if passed through a microsieve, but I am sure we would discover new textures and flavours.

Which book have you given away the most. Why?

Two books:
The Little Book of Clarity by Jamie Smart
How To Be a Social Entrepreneur: Make Money and Change the World by Robert Ashton.

"The autonomy and trust placed on you. The culture of working together and genuinely wanting to create a better world."

Joana Moscoso, PhD

Fun Filtration Facts

Juice with or without pulp/bits? (i.e. filtered or unfiltered)


Do you filter your coffee? If so how do you take it? (moka pot, espresso machine, french press etc.)

I operate on coffee-free mode.

Where/what was the best water you ever tasted? (i.e. tap water in Lisbon or Volvic water etc.)

It’s water. I just need to know it’s safe to drink.

What’s the freshest air you’ve ever experienced? (i.e. on a mountain in the Pyrenees).

Hmmm.... Glacial lakes in North Norway, close to the arctic polar circle.

If you could put SSL’s filter in anything, where would you put itIf you had to get rid of one tiny particle, which would it be? (i.e. cat hair, pollen)

Dust particles, especially textile dust at home.

If your air purifier had to emit an odour instead of absorbing them, which smell would you choose?

Ironically (see response to question 2), I would pick coffee smell. It reminds me of my childhood in my parents restaurant and café.